{"componentChunkName":"component---src-templates-article-js","path":"/article/the-secret-society-of-people-who-know-the-formula-for-wd-40/","result":{"pageContext":{"isCreatedByStatefulCreatePages":false,"article":{"id":"E4OpKEHRQeaaptYW5Ug7Yg","dateOfArticle":"2026-01-26T10:00:00-07:00","slug":"the-secret-society-of-people-who-know-the-formula-for-wd-40","title":"The Secret Society of People Who Know the Formula for WD-40","subtitle":"","category":{"id":"1241482","slug":"in-the-news","name":"In the News","blog":false},"teaser":"For more than 70 years, WD-40® Company's iconic formula, recognized as the infamous blue, yellow and red can has stayed a closely guarded secret. The Wall Street Journal took a look inside the small circle entrusted with safeguarding the trade secret, offering a rare glimpse into the world behind a product known globally for solving everyday problems in workshops, factories and homes alike.","heroImage":{"id":"BeB32XEFRB-qwAuzsMDsxw","title":null,"alt":null,"url":"https://www.datocms-assets.com/10845/1778534383-web_size-mup-family-image-4-11-25.jpg"},"heroArticle":{"id":"BeB32XEFRB-qwAuzsMDsxw","title":null,"alt":null,"url":"https://www.datocms-assets.com/10845/1778534383-web_size-mup-family-image-4-11-25.jpg"},"content":[{"__typename":"DatoCMS_TextRecord","id":"T75m8wTzTTuD6ceWBffOkg","subtitle":"","body":"<p class=\"ewa-rteLine\"><span>For more than 70 years, WD-40</span><sub>&reg;</sub><span> Company's iconic formula, recognized as the infamous blue, yellow and red can has stayed a closely guarded secret. The Wall Street Journal took a look inside the small circle entrusted with safeguarding the trade secret, offering a rare glimpse into the world behind a product known globally for solving everyday problems in workshops, factories and homes alike.</span></p>\n<p class=\"ewa-rteLine\"><a href=\"https://www.wsj.com/business/the-secret-society-of-people-who-know-the-formula-for-wd-40-e9c0ff54\">CHECK OUT THE FULL STORY</a>.</p>"}],"tags":["WD-40","WD-40 Company","wd40"],"filterKeywords":[],"createdAt":"2026-05-11T14:13:07-07:00","relatedArticles":[],"relatedProducts":[{"id":"1022573","whereToBuy":"https://where-to-buy.co/widgets/core/shoppable/index.html?pid=12046011&model=49005","whereToBuyBniss":"https://where-to-buy.co/widgets/core/BNI-SS/index.html?pid=12046011&campaignId=fIm7UBoHN2atf2P358cw53d3Vvo7aId2","showOnIndex":true,"showSizeOnIndex":false,"slug":"smart-straw-12-oz","displayName":"WD-40® Smart Straw®","bazaarVoiceId":"wd-40-smart-straw","subtitle":"12 oz","teaser":"WD-40 Multi-Use Product protects metal from rust and corrosion, penetrates stuck parts, displaces moisture and lubricates almost anything.","upc":"0 79567 49005 0","skus":["10152"],"amazonUrl":"","featuredImageLeftAligned":{"id":"L_2Uev51Qm2veDZbEi8HcQ","title":null,"alt":"Can of 12oz WD-40 with Smart Straw","url":"https://www.datocms-assets.com/10845/1750119757-49005-mup-12oz_front_straw-down_596x1300.png"},"featuredImageRightAligned":{"id":"L5BQa5XIRh24CkFU4yopow","title":null,"alt":"Can of 12oz WD-40 with Smart Straw","url":"https://www.datocms-assets.com/10845/1750119760-49005-mup-12oz_front_straw-down_596x1300.png"},"listImage":{"id":"eHgnkiLJQye4ybYBcpaR3A","title":null,"alt":"Can of 12oz WD-40 with Smart Straw","url":"https://www.datocms-assets.com/10845/1750119749-49005-mup-12oz_front_straw-down_650x1418.png"},"sampleImage":null,"productUses":[{"id":"862953","name":"Work","slug":"work"},{"id":"862955","name":"Home","slug":"home"},{"id":"862954","name":"Play","slug":"play"},{"id":"872475","name":"Industrial","slug":"industrial"}],"productCategory":{"id":"872457","name":"WD-40® Multi-Use Product","slug":"multi-use"},"productFunctions":[{"id":"862962","name":"Lubricate","slug":"lubricates","order":1},{"id":"862960","name":"Penetrate & Loosen","slug":"penetrate-loosen","order":4},{"id":"862958","name":"Protect","slug":"protects","order":5},{"id":"68759573","name":"Multi-Use Products","slug":"multi-use-products","order":6},{"id":"68759583","name":"Industrial Products","slug":"industrial-products","order":8},{"id":"122227917","name":"Restores","slug":"restores","order":10}],"useLocations":[{"id":"1134575","name":"In the Shop","slug":"in-the-shop"},{"id":"1134569","name":"At the Race Track","slug":"at-the-race-track"},{"id":"1134562","name":"On the Job Site","slug":"on-the-job-site"},{"id":"1134550","name":"In the Great Outdoors","slug":"in-the-great-outdoors"},{"id":"1134537","name":"At the Marina","slug":"at-the-marina"},{"id":"1134536","name":"In the Factory","slug":"in-the-factory"},{"id":"1134523","name":"On the Farm","slug":"on-the-farm"},{"id":"1134510","name":"In the Yard","slug":"in-the-yard"},{"id":"1134499","name":"In the Garage","slug":"in-the-garage"},{"id":"1134490","name":"Around the House","slug":"around-the-house"}],"videos":[{"id":"4266383","video":{"height":270,"provider":"youtube","providerUid":"rTT9psGLlDQ","thumbnailUrl":"https://i.ytimg.com/vi/rTT9psGLlDQ/hqdefault.jpg","title":"WD-40®  Smart Straw®","url":"https://youtu.be/rTT9psGLlDQ","width":480},"title":"WD-40®  Smart Straw® "},{"id":"H6VTRInbTXCVzQDfMyntAQ","video":{"height":113,"provider":"youtube","providerUid":"laly-vhhE-0","thumbnailUrl":"https://i.ytimg.com/vi/laly-vhhE-0/hqdefault.jpg","title":"Lubricating and removing rusty parts? Here's how WD-40 Smart Straw® can help","url":"https://www.youtube.com/watch?v=laly-vhhE-0","width":200},"title":"Lubricating and removing rusty parts? Here's how WD-40 Smart Straw® can help"}],"content":[{"body":"<p>WD-40 Multi-Use Product protects metal from rust and corrosion, penetrates stuck parts, displaces moisture and lubricates almost anything. Its permanently attached Smart Straw sprays 2 ways<sub>&reg;</sub>. Available in 8 oz., 11 oz., and 12 oz. can sizes.</p>\n<ul></ul>"},{"body":"<ul>\n<li>Classic WD-40 Product</li>\n<li>Smart Straw Sprays 2 Ways&nbsp;</li>\n<li>Flip up for stream, down for spray</li>\n<li>50-state VOC compliant</li>\n</ul>"}],"images":[{"alt":"Can of 12oz WD-40 with Smart Straw","url":"https://www.datocms-assets.com/10845/1750119760-49005-mup-12oz_front_straw-down_596x1300.png","id":"L5BQa5XIRh24CkFU4yopow"},{"alt":"Back of can of 12oz WD-40 with Smart Straw","url":"https://www.datocms-assets.com/10845/1750119779-49005-mup-12oz_back_straw-down_631x1300.png","id":"YjpqEOdfSpSeM_FQOfE1-Q"},{"alt":"Can of 12oz WD-40 with Smart Straw with straw extended","url":"https://www.datocms-assets.com/10845/1750119782-49005-mup-12oz_front_straw-up_1300x1300.png","id":"bB-KsEWWT0G4SOFMbA6MWw"},{"alt":"Back of a can of 12oz WD-40 with Smart Straw with straw extended","url":"https://www.datocms-assets.com/10845/1750119776-49005-mup-12oz_back_straw-up_1300x1300.png","id":"IysjslGLRFazifk7cpNC0g"},{"alt":"An array of WD-40 products including Trigger Pro, Big Blast, EZ-Reach, and a 1-gallon can against a white background.","url":"https://www.datocms-assets.com/10845/1750119201-mup-family-image-4-11-25.png","id":"JCwTnMDXTtiAsysPp62JkQ"},{"alt":"Close-up of the classic multi-use spray can with a built-in red straw that flips up for a stream or down for a spray.","url":"https://www.datocms-assets.com/10845/1740205475-web_size-fy25media_performancemarketing_mup_smartstraw_1920x1080.jpg","id":"aKFzIjL9QLiKiCKc4FPSGg"},{"alt":"Hand spraying WD-40 with a straw attachment under a lawnmower deck to reach tight crevices; 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Precision in Your Pocket, for Any Project"},{"id":"G6gUUX8NQ7aBy1NOGE99fQ","video":{"height":113,"provider":"youtube","providerUid":"l586BPlENZE","thumbnailUrl":"https://i.ytimg.com/vi/l586BPlENZE/hqdefault.jpg","title":"Watch WD-40® Classic Formula in a NEW Portable PRECISION PEN in Action","url":"https://www.youtube.com/watch?v=l586BPlENZE","width":200},"title":"Watch the Classic WD-40® Product in a NEW Portable PRECISION PEN in Action"}],"content":[{"body":"<p><span role=\"presentation\" dir=\"ltr\">The WD</span><span role=\"presentation\" dir=\"ltr\">-</span><span role=\"presentation\" dir=\"ltr\">40</span><span role=\"presentation\" dir=\"ltr\"> </span><span role=\"presentation\" dir=\"ltr\">Precision Pen is engineered to deliver the Classic</span><span role=\"presentation\" dir=\"ltr\"> </span><span role=\"presentation\" dir=\"ltr\">WD</span><span role=\"presentation\" dir=\"ltr\">-</span><span role=\"presentation\" dir=\"ltr\">40</span><span role=\"presentation\" dir=\"ltr\"> Product</span><span role=\"presentation\" dir=\"ltr\">&nbsp;with pinpoint </span><span role=\"presentation\" dir=\"ltr\">precision.</span><span role=\"presentation\" dir=\"ltr\"> </span><span role=\"presentation\" dir=\"ltr\">Whether you're dealing with squeaky hinges, rusty bolts, or stuck mechanisms, the </span><span role=\"presentation\" dir=\"ltr\">portable Precision Pen is your go</span><span role=\"presentation\" dir=\"ltr\">-</span><span role=\"presentation\" dir=\"ltr\">to solution for small areas and tight spaces. The compact, </span><span role=\"presentation\" dir=\"ltr\">pocket</span><span role=\"presentation\" dir=\"ltr\">-</span><span role=\"presentation\" dir=\"ltr\">sized design ensures you have the power</span><span role=\"presentation\" dir=\"ltr\"> </span><span role=\"presentation\" dir=\"ltr\">of the Classic WD</span><span role=\"presentation\" dir=\"ltr\">-</span><span role=\"presentation\" dir=\"ltr\">40</span><span role=\"presentation\" dir=\"ltr\"> Product</span><span role=\"presentation\" dir=\"ltr\">&nbsp;</span><span role=\"presentation\" dir=\"ltr\">with precise, </span><span role=\"presentation\" dir=\"ltr\">controlled application at your fingertips,&nbsp; wherever you go</span><span role=\"presentation\" dir=\"ltr\"> </span><span role=\"presentation\" dir=\"ltr\">&mdash;</span><span role=\"presentation\" dir=\"ltr\"> </span><span role=\"presentation\" dir=\"ltr\">helping you work in tight spaces at </span><span role=\"presentation\" dir=\"ltr\">work, home, and beyond.</span></p>\n<p><span role=\"presentation\" dir=\"ltr\"><strong><span class=\"markedContent\" id=\"page3R_mcid6\">PINPOINT PRECISION EVERY TIME</span></strong><span class=\"markedContent\" id=\"page3R_mcid7\"><br role=\"presentation\" />Apply the exact amount of product to small areas and tight spaces with ease.</span></span></p>\n<p><span role=\"presentation\" dir=\"ltr\"><span class=\"markedContent\" id=\"page3R_mcid8\"></span><span class=\"markedContent\" id=\"page3R_mcid9\"><strong>CONTROLLED APPLICATION</strong></span><span class=\"markedContent\" id=\"page3R_mcid10\"><br role=\"presentation\" />Experience an easy, controlled flow of the Classic WD-40 Product thanks to the Precision Pen&rsquo;s easy-to-hold design.</span></span></p>\n<p><span role=\"presentation\" dir=\"ltr\"><span class=\"markedContent\" id=\"page3R_mcid11\"></span><span class=\"markedContent\" id=\"page3R_mcid12\"><strong>PORTABLE &amp; POCKET-SIZED</strong></span><span class=\"markedContent\" id=\"page3R_mcid13\"><br role=\"presentation\" />The pocket-sized Precision Pen fits perfectly into your tool belt, glovebox, or back pocket for quick fixes anytime, anywhere.</span></span></p>\n<p><span role=\"presentation\" dir=\"ltr\"><span class=\"markedContent\" id=\"page3R_mcid14\"></span><span class=\"markedContent\" id=\"page3R_mcid15\"><strong>MULTI-PURPOSE USE</strong></span><span class=\"markedContent\" id=\"page3R_mcid16\"><br role=\"presentation\" />Perfect for work, home, DIY projects, and on-the-go repairs &mdash; the versatile Precision Pen is your all-in-one solution.</span></span></p>\n<p><span role=\"presentation\" dir=\"ltr\"><span class=\"markedContent\" id=\"page3R_mcid17\"></span><span class=\"markedContent\" id=\"page3R_mcid18\"><strong>CLASSIC WD-40 PRODUCT</strong></span><span class=\"markedContent\" id=\"page3R_mcid19\"><br role=\"presentation\" />Get the job done with the Classic WD-40 Product you know and trust, now in an innovative and convenient, portable pen design.</span></span></p>"},{"body":"<ul>\n  <li>Precise, controlled application</li>\n  <li>Compact, portable, and easy to store</li>\n  <li>Ideal for tight spaces, small areas, and on-the-go fixes</li>\n  <li>Stops squeaks</li>\n  <li>Lubricates moving parts</li>\n  <li>Protects metal surfaces against rust and corrosion</li>\n  <li>Loosens rust and stuck parts</li>\n</ul>"}],"images":[{"alt":"Multiple precision applicator pens for on-the-go use to stop squeaks and loosen rusted parts in tight spaces.","url":"https://www.datocms-assets.com/10845/1767831387-web_size-wd-40-precision-pen-amazon-product-photos-family.jpeg","id":"FJyFwlFCQ8mNnu5E9wmn6g"},{"alt":"Precision applicator pen for on-the-go use to stop squeaks and loosen rusted parts in tight spaces.","url":"https://www.datocms-assets.com/10845/1767831386-web_size-mup_precision-pen_front.jpg","id":"XXbENJCLQWaZB4uJxpcVCA"},{"alt":"3-pack precision applicator pens.","url":"https://www.datocms-assets.com/10845/1767831387-web_size-mup_precision-pen_3pk_front.jpg","id":"KLqzn5rQSO2k5NXFU-pAsA"},{"alt":"NEW WD-40® Precision Pen","url":"https://www.datocms-assets.com/10845/1690384946-web_size-wd40_precision-pen_20230517_0137-1_440x660.png","id":"53373291"},{"alt":"WD-40® Brand Family: Classic Formula","url":"https://www.datocms-assets.com/10845/1689789939-web_how_to_feature-wd40_precision-pen_20230517_0167.jpeg","id":"51591872"},{"alt":"A man carefully applies a precision lubricant pen to the adjustment screw of a red pipe wrench in a kitchen.","url":"https://www.datocms-assets.com/10845/1768249905-web_size-wd-40-precision-pen-amazon-digital-shelf-5.jpg","id":"IqP-IpvFQfeVtCQA9VnnpQ"},{"alt":"How to Use the NEW WD-40® Precision Pen","url":"https://www.datocms-assets.com/10845/1740174106-web_size-23-wd40-0449-carousel-mup-precision-pen-final.jpg","id":"OZ2VwprETV2ijSLaFc_jqg"},{"alt":"Hand using a WD-40 Precision Pen to apply lubricant to a small hinge on outdoor hardware; 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Its advanced formula is safe for use on most common application surfaces, including metals, rubbers, plastics and vinyl, helping protect against everyday wear and tear.","heroImage":{"id":"X6b0l1W_QmKxrlifCcMFgA","title":null,"alt":null,"url":"https://www.datocms-assets.com/10845/1778533224-web_size-20201215-mro-0190.jpeg"},"heroArticle":{"id":"X6b0l1W_QmKxrlifCcMFgA","title":null,"alt":null,"url":"https://www.datocms-assets.com/10845/1778533224-web_size-20201215-mro-0190.jpeg"},"content":[{"__typename":"DatoCMS_TextRecord","id":"MkygzAb_TcyhaWPglYH9-A","subtitle":"","body":"<p class=\"ewa-rteLine\">The trusted experts at Bob Vila know that keeping tools in peak condition requires a specialized solution&mdash;which is why they named WD-40 Specialist&reg; Silicone a must-have. Its advanced formula is safe for use on most common application surfaces, including metals, rubbers, plastics and vinyl, helping protect against everyday wear and tear.</p>\n<p class=\"ewa-rteLine\"><a href=\"https://www.bobvila.com/reviews/products-to-maintain-your-new-tools/\">READ THE STORY</a>.</p>"}],"tags":["WD-40","DIY","hardware","tools"],"filterKeywords":[],"createdAt":"2026-05-11T13:51:43-07:00","relatedArticles":[],"relatedProducts":[{"id":"1109601","whereToBuy":"https://where-to-buy.co/widgets/core/shoppable/index.html?pid=12046011&model=30001","whereToBuyBniss":"https://where-to-buy.co/widgets/core/BNI-SS/index.html?pid=12046011&campaignId=o24wU2EvUw47fIVHrldHmHxIPINvEtV2","showOnIndex":true,"showSizeOnIndex":false,"slug":"silicone-lubricant","displayName":"WD-40 Specialist® Silicone","bazaarVoiceId":"wd-40-specialist-water-resistant-silicone-lubricant","subtitle":"11 oz.","teaser":"WD-40 Specialist Silicone leaves behind a lubricating film that resists water and protects against wear and corrosion. 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