WD-40® Saving the Straw is a "Snap"
April 3, 2001
SAN DIEGO – People who spend time in workshops, garages and warehouses know that being without that one essential tool or component needed to complete the job can be frustrating. One invaluable yet elusive tool, the little spray tube that comes with many aerosol cans, invariably gets lost in workshop nooks and crannies.
But now there’s a solution. The brand-new NotchCap, now available on cans of
The NotchCap allows consumers to "snap" the precision applicator back into place in the most convenient of locations—on top of the cap. "Its really just another step we’ve taken to add value to our end-users and make our product more convenient to use," said Tom Barman, brand manager for
The new cap, produced by Berry Plastics, will be supported at the point-of-purchase with a specially printed cap label. Additional support will be provided through the company’s web site and through targeted public relations efforts.
